The art of persuasion: Wartime posters by Abram Games

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6 April - 24 November 2019

The art of persuasion: Wartime posters by Abram Games

This major exhibition explores the life and legacy of the iconic designer Abram Games, focusing on his time as ‘Official War Poster Artist’ during the Second World War.

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Explore Abram Games stories

The war on glamour

The war on glamour

During the Second World War, the Army relied on women to perform essential military roles. But some of the tactics used to recruit new members of the Auxiliary Territorial Service (ATS) proved highly controversial.

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Women's work?

Women's work?

Discover how women’s contributions to the British Army have helped bring about change over the past 100 years. And see how Army recruiters have adapted their messaging accordingly.

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Abram Games in his studio, c1941

Abram Games and the power of the poster

Abram Games was 'Official War Poster Artist' during the Second World War. Always direct, and occasionally controversial, his posters have left a legacy that continues to influence the art of persuasion used by visual designers today.

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Abram Games poster, 'Your Britain. Fight for It Now', 1942

Abram Games, ABCA and the fight for post-war change

During the Second World War, Abram Games produced a series of posters for the Army Bureau of Current Affairs. These aimed to remind soldiers what they were fighting for, while also offering a glimpse of the post-war society they could aspire to.

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Explore Abram Games events

The art of persuasion: Wartime posters by Abram Games
Exhibition

6 April 2019 - 24 November 2019

£6.00

The art of persuasion: Wartime posters by Abram Games

This major exhibition explores the life and legacy of the iconic designer Abram Games, focusing on his time as ‘Official War Poster Artist’ during the Second World War.

find out more
Pastel portraits
Workshop

23 November 2019, 2.00pm

£15.00

Pastel portraits

Master the art of creating a portrait in pastels in this workshop led by the founder of London Fine Art Studios, Ann Witheridge.

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Curator tour: The art of persuasion
Tour

23 November 2019, 2.00pm

£10.50

Curator tour: The art of persuasion

Join a curator on an hour-long guided tour of our special exhibition, 'The art of persuasion: Wartime posters by Abram Games'.

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Handmade Christmas crafts
Workshop

20 December 2019 - 21 December 2019

FREE

Handmade Christmas crafts

Create your own 1940s-style wartime Christmas decorations out of recycled materials.

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Handmade Christmas crafts
Workshop

23 December 2019

FREE

Handmade Christmas crafts

Create your own 1940s-style wartime Christmas decorations out of recycled materials.

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Handmade Christmas crafts
Workshop

27 December 2019 - 28 December 2019

FREE

Handmade Christmas crafts

Create your own 1940s-style wartime Christmas decorations out of recycled materials.

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Handmade Christmas crafts
Workshop

30 December 2019 - 31 December 2019

FREE

Handmade Christmas crafts

Create your own 1940s-style wartime Christmas decorations out of recycled materials.

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Handmade Christmas crafts
Workshop

2 January 2020 - 4 January 2020

FREE

Handmade Christmas crafts

Create your own 1940s-style wartime Christmas decorations out of recycled materials.

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"First time @NAM_London today. Thoroughly enjoyed it. Thought the presentation & interpretation made the subject accessible..."